TJC, Texas Bank and Trust Partner for ‘Cash Cab’
Published Wednesday, 20th November 2013
Tyler Junior College and Texas Bank and Trust are partnering on a yearlong series of events designed to increase students’ knowledge of credit and banking.
The Good Cents program is intended to measurably increase students’ financial literacy so that they can avoid bad credit and huge debt.
“Increasing the financial literacy of college students is a nationwide goal. In fact, publicly supported colleges and universities in Texas are required to provide some level of programming for this purpose,” said Ashleigh Lewis, professor, student development/coordinator, Freshman Interest Groups.
Lewis said TJC has been providing financial literacy programming through events and classroom-based instruction for three years, but that the partnership with Texas Bank and Trust is providing funding to expand the reach of the College’s financial literacy efforts.
“Good Cents will be something that hopefully touches every student during the 2013-14 school year,” she said.
As title sponsor of Good Cents, Texas Banks and Trust has agreed to provide program funding, financial literacy materials, promotional items, volunteers and speakers.
One of the first Good Cents activities is “Texas Bank and Trust Cash Cab,” based upon the hit television show “Cash Cab.” Individual student participants are offered rides between classes in a “Cash Cab” golf cart driven by a Campus Police officer. During the ride, they are asked financial literacy questions. Questions relate to credit scores, credit cards, interest rates and basic personal accounting.
A student who answers correctly on the first question wins $1 and the opportunity to continue the ride and compete for a $2 prize on the next question. If the student answers the second question correctly, they may answer a third, more difficult, question and win a pre-loaded $10 Texas Bank and Trust debit card.
If a student gets any question wrong, the ride ends and the student takes his or her earnings.
“We think this is a fun way of increasing awareness of the importance of having good credit, being careful with money and avoiding debt,” said Lewis.
“Cash Cab” will be offered between 9 a.m. and noon on Wednesday, Nov. 20, and between noon and 3 p.m. on Thursday, Nov. 21, on the TJC main campus. A second week of “Cash Cab” will be offered during the Spring 2014 semester.
Author: Fred M. Peters
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